Executive Interviewing

When you need to know how associates, contemporaries, or other business leaders:
evaluate options
solve problems
make decisions
strategize and plan
initiate action

Knowledge=Power conducts qualitative interviews in concert with or in support of a secondary research effort or best practices study. We also offer executive interviewing as a stand-alone service. We have proven expertise in interviewing:
senior-level executives
subject matter experts
association executives
competitor representatives

Based on your objectives, our research professionals:
enlist the participation of desirable contacts
develop an Interview guide
engage interviewees in productive, interactive discussions
synthesize and analyze results
consolidate and report key findings


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